Have you ever wondered why your competitors’ products may be significantly cheaper than yours, yet they continue to make massive profits margins? During the recent hike in chicken feed prices, there were calls to enforce a fixed pricing strategy for all Ghanaian poultry farmers. Despite the increase in feed prices, larger poultry farms were still charging relatively lower prices for their eggs. This forced some smaller farmers to attempt replicating the low price strategy to compete with their larger counterparts (this, of course, was a wrong decision). As you’d imagine, many small scale poultry farmers had to close down their farms since it was unsustainable for them to keep charging extremely low prices while the cost of production kept skyrocketing. With that out of the way, let’s delve straight into some reasons why larger-scale operations almost always incur a relatively lower cost per unit production.
Tag Archives: Profitable poultry venture
How Many Birds Should You Start Rearing as a Beginner?
People usually ask me for advice on the advisable number of birds, especially layers, to start rearing as a beginner poultry farmer. In the past, I used to advise them to begin by raising 200 layers. Because 200 layers could potentially bring in a monthly profit of GH₵ 700 so in my opinion, this is the minimum number of birds you should raise if you want to make any significant financial return from poultry farming. However, I have now toned down on this advice. Because for instance, if someone has GH₵ 120,000+ that she’s willing to lose, then it is not a bad idea for her to rear 1000 birds as a starter.
How To Succeed As a Poultry Farmer In Ghana
When I asked poultry farmers in Ghana what they are supposed to do to succeed, they made mention of two key things which I have explained into detail in this article.
Why Ghanaian Farmers Need to Take a Closer Look at Broiler Production
If you closely examine the Ghanaian poultry landscape, you will realize that most farmers are rearing chickens to produce eggs. Sure, layer farming can be very lucrative, but the returns you could get from investing in broiler farming could be staggering. Imagine if you produce and sell 400 broilers every two months. That would potentially fetch you GH¢ 96,000 in revenue (out of which GH¢ 9,600 is profit) in just a year.
Why Ghanaian Farmers Need to be More Ambitious
Even though you may feel that your small operation generates a decent income, they may be a good reason for you to consider expanding your farm.
Why Ghanaian Farmers Need To Put More Effort into Marketing
On the 3rd of May, 2021, someone posted on a Facebook group about the need for poultry farmers to form a unified front when it comes to setting egg prices. As good as his intentions may sound, Ghana operates a free market system, and therefore, entrepreneurs can set prices for their goods for as low or as high as they deem fit.
Should Money be Your Primary Motivation for Starting a Poultry Farm?
Some prominent figures in Ghana who are into poultry farming include Kwabena Darko, Ibrahim Mahama and Mr Beautiful. Now, it is safe to say that these individuals are making tons of cash from poultry farming. Given this, you may ask, “If Mr Beautiful and co can make money from poultry farming, why can’t I do the same? Sure, you can. But here lies the problem – even though you could actually make a lot of money, you are more likely to fail if your sole motivation is to make money. Sounds crazy right? Keep reading to find out why.
Pkom 