Four Ways to Maintain Customer Loyalty as a Poultry Farmer

©Shutterstock Young Farmer holding the egg trays on the egg chicken farm after collection process.

Learning how to get your birds laying or ready for the market is as equally important as getting them sold to customers. The most important part of the whole production is to get market for your poultry products.

Poultry farming is a full-blown business and as such, profit is expected to be made at the end of the financial year.

Your customers are the ones who bring in the money and for that reason, you’ll need to find strategies to get them coming to you every other day which is why we state below, some four strategies which can help you maintain their loyalty.

1. Provide Good Customer Service

People often forget that the customer is very important in business. Without customers, your business ceases to exist. I have been to shops and service providers – and it feels like the shop owners or workers do not place a premium on their clients. Excellent service is what creates lifelong customers, avoids negative word-of-mouth and differentiates you from the competition. Listen to your customers and address their concerns promptly. Make it easy for them to get in touch you. Give out your phone number and ask them to call you as many times as they can. Treat your customers well and they’ll always return.

2. Get their phone numbers

Get a book with the names and contact details of all customers. Get in touch when you have products to sell. Call them regularly to check on them. It’s very important because it makes the relationship go beyond just business as usual.

3. Don’t neglect existing customers

The quest to get in more customers for the poultry products means you may be tempted to neglect existing clients. To avoid frustrating your loyal customers, make sure that you keep in touch regularly.

4. Be reliable

In my former workplace, I was always selected for workshops and conferences. It wasn’t because I was some extraordinary person. I was very reliable so my bosses always had me in mind. If customers are to trust you, then it’s important to make yourself a reliable person. This means if you promise a product to be delivered within 48 hours after the purchase, then make sure delivery occurs within that time frame.

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Finally, are you ready to start your dream poultry farm, but don’t know how to construct the chicken house, brood the chicks, source the right materials, etc.? Just follow this link https://wa.me/233592239127 for more enquiries.